Content Creation for outdoor play people
Outdoor Play People are Cornish makers of open-ended, imagination-led play equipment for kids.
The brief: They needed a library of visual assets for their website, hero imagery, product pages, plus wide landscape frames with negative space for future ads and banners.
What we did:
planned a three-act content day around "the alchemy of play"
shot homepage heroes, product detail and lifestyle in-use
delivered edited stills for web plus a longer-form film for youtube and the site
handed over unedited footage for social cutdowns and future ads
The result: A photography library of 200 edited images and a bank of social-ready clips that took them from patchy content to something cohesive that lives and breathes Cornwall.
*This work was created during my time at Futureproof Cornwall and is shared here for portfolio purposes only.
